Customizing Your Site with AI Editor

AI Editor can update anything from a single website element to the branding and messaging across your entire site.

Watch the video below to see how AI Editor transforms a website with a new urban loft style, updating its colors, fonts and imagery across multiple pages.

What you can customize with AI Editor

AI Editor can help you:

  • Update individual elements and sections
  • Rewrite or improve the content on a page
  • Replace or generate images
  • Change colors, fonts and other design elements
  • Adapt your website for a different audience or market
  • Refresh your branding across multiple pages
  • Create new pages, blog posts and other content

Small updates may be completed almost immediately. Larger transformations involving multiple pages, layouts and design elements may take longer while AI prepares the appropriate changes.

Tips for customizing your site

Start with the outcome

Describe the overall result you want instead of trying to identify every element that needs to change.

For example:

Refresh my website branding with an urban loft style. Use modern fonts, darker neutral colors and imagery that appeals to city buyers.

AI can identify the pages and elements that should be updated to support that outcome.

Include relevant context

Tell AI about your audience, market and business goals. The more relevant context you provide, the easier it is for AI to tailor the result.

For example:

Give my website a more luxurious style for high-end home sellers in Miami. Update the copy and imagery, but keep my current logo and brand colors.

Explain what should stay the same

If there are elements you don’t want AI to change, include them in your request.

For example:

  • Keep my current logo.
  • Don’t change the navigation.
  • Keep the existing property search section.
  • Update the homepage only.
  • Keep my current colors, but change the fonts and imagery.

Review changes across your website

Broader requests may affect several pages. Review the updated homepage, About page, blog, contact page and other important areas before publishing.

Check that the content, imagery and design remain consistent and accurately represent your business.

Refine the result

If the first result isn’t quite right, continue the conversation and explain what you want AI to adjust.

For example:

  • Make the colors lighter.
  • Use a more conversational tone.
  • Keep the original homepage image.
  • Make the design feel more modern.
  • Focus the messaging more closely on sellers.

You can also use point-and-click editing to make final manual adjustments.

Still need help?

If you have additional questions, feel free to reach out to our support team at support@placester.com.

How did we do?

Switching Between AI and Point-And-Click Editing

What is AI Editor?
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